Job Opening: CCD CMI Lead at Unilever in Morocco 2019

Unilever is looking to hire a CCD CMI Lead to join the team in Casablanca, Morocco.

Main Purpose of the Role

1. Partner Country GM & his team, plus SVP/VP CD and the CD team, to shape & deliver the country & Cluster business plans.
2. Lead work on Cross category –country initiatives and systems.
3. Lead work on Growth opportunities –Geography, channel & Country trends/ opportunities.
4. Lead the work on NRM for the market working with CD & NRM leads
5. Key CMI Partner with Shopper & eCommerce COE for CD leadership to shape, review & deliver CD 2020 strategy thrusts, across countries ( eg Perfect Stores, Shopper missions, Perfect Cities, NRM etc).
6. Support shaping and landing strategies with Customers & Channel owners.

Main Accountabilities

[1] Growth Opportunities

Identify and land: 

• Country trends and opportunities
• Micromarketing initiatives
• Perfect Cities, Citiscape
• De-averaging opportunities into Channel & Geography

[2] Distribution Opportunities

• COTC growth opportunity identification
• G2G Distribution

[3] Partnering Shopper & E-commerce COE in

• Perfect store reboot,
• G2G In store Visibility, POSM & Planogram optimization, Instore experiments etc
• Digital insights for eCommerce& instore
• Consumer Journey –Insights to action
• Working with CD on Joint business plans for customers

[4] Pricing & Promotion insights

• Landing & Ongoing management of NRM in each market
• G2G Promotions & Promotions optimization, etc

[5] Market Insights & analytics for performance delivery

• Market Insight analysis for Chairman/CD teams
• Landing MMM analytics, ongoing leverage using Athena etc
• track–CMI lead
• Knowledge leverage

[6] Managing & leveraging Nielsen, KWP, MB BGS, Gain theory relationship, on a ONE Unilever basis

• Data quality, systems integration, cross-category insights and
• Leveraging agency talent deployment

Requirements

1. Key stakeholders management.
2. Strong business acumen.
3. Strong leadership skills.
4. Communicates powerfully and prolifically.
5. Displays a strategic perspective.
6. Engrave new capabilities in learning and facilitation.
7. Analytical skills.
8. Great knowledge of marketing agenda & environment.
9. Hunger to business development.
10. 3^rd party management skills.
11. Minimum 5 years’ experience in Market Research capabilities (RMS & MB Track as a minimum).