Job Opening: Mobile Applications Campaign Manager in the U.S 2019
Applicant criteria
- Both
Opportunity criteria
Opportunity description
AdColony, the world’s premium mobile video ad network and an innovation leader in HD mobile video advertising, is looking for a motivated Campaign Manager to join AdColony’s growing performance advertising team in San Francisco. This unique opportunity will focus on managing relationships with North American app developers on iOS and Android; create and optimize mobile advertising campaigns, and provide support for AdColony’s global performance sales organization. This position will primarily focus on gaming app verticals.
Top candidates will demonstrate a passion for the rapidly growing mobile advertising industry and feel at home working with top global app developers on behalf of the company. The qualified candidate will have a demonstrated interest or experience in marketing, advertising, and analytics and will possess an insatiable drive to consistently develop new skills in this rapidly changing industry.
Responsibilities
- Manage day-to-day relationships with all performance gaming clients.
- Measure and report performance of digital marketing campaigns, assess against goals (ROI and KPIs) and optimize key metrics.
- Identify, analyze and benchmark campaign and customer success that leads to new sales opportunities or relationship building with key customer accounts.
- Develop and cultivate relationships with user acquisition sales team and key app developers with an emphasis on superior customer service and positive customer experience.
- Coordinating cross-functional teams from AdOps, Analytics, QA, Creative, Sales to ensure optimal campaign performance and execution.
Key Requirements
- BA/BS required (economics, business, or marketing preferred).
- 1-3 years of hands-on mobile advertising experience with a track record of hitting targets and positive-ROI.
- Experienced in user acquisition models for mobile and social games (CPI, CPA).
- Strong understanding of existing mobile advertising and monetization ecosystem.
- Proven track record to manage and develop client relationships.
- Superior organizational skills and ability to manage multiple competing priorities.
- Ability to collaborate with sales, international, and management teams.
- Passion for mobile technology and gaming.
- Self-starter.