Job Opportunity: Content Manager at Souq.com in the UAE

Souq.com is looking for an enthusiastic, creative Online Merchandising Manager to help build and grow their business. The Online Merchandising Manager will play a leading role in developing the category’s creative direction, style guidelines, and overall CX strategy; discoverability and category online marketing calendar and strategy; and meeting the needs of the business while protecting the integrity of the customer experience.

Key responsibilities:

1. Lead annual category calendar content planning, creative development, landing page CX design and scheduling of cross-channel campaigns across gateway, manual merchandising slots, email /social for BAU (Business As Usual) /evergreen/x-site/deals & events
2. Product launches & new releases
3. Deals & events merchandising for the category (such as Esports, literary events, back to school, big releases, new big sellers, Boxing Day, EOFY sale)
4. Launch latest trends
5. Post campaign measurement and analysis
6. Push for awareness of content excellent considerations (right price, selection, delivery speed, CX, high Item Data Quality score) across all relevant stakeholders in the business funnel leading up to content management
7. Coordinate and project manage across Vendor Management, Design and Instock Management functions to source the content inputs for cross-channel campaign execution
8. Understand the business requirements and coordinate with central marketing stakeholders to push the inputs into associates, search and xsite social channels as per the business goals
9. Product Manage features to improve CX
10. Drive customer demand or overstock by partnering on ongoing deals & cross-site events
11. Contribute to Weekly Business Reviews and Monthly Business Reviews Reporting for Content Management on the browse experience and changes for the categories. Also build the solution to improve the metrics based on the leadership inputs
12. Introduce, run, and report on a steady A/B testing cycle for content strategy optimization across storefronts, emails, and other traffic channels
13. Compile and drive recommendations for discoverability and browse optimization through quarterly Browse Audits

Qualifications:

1. A deep understanding of all traffic-driving mechanisms (Email, search, browse, SEO, etc.); actively engaged in optimizing those channels for your business
2. An in-depth understanding of merchandising and customer behavior metrics, plus regular use of such data to guide decisions and recommendations
3. Demonstrable ability to think on your feet and make smart decisions
4. Online retail experience
5. Strong planning and time-management skills
6. Self-starter with ability to manage multiple tasks in a deadline-driven environment
7. Highly skilled at communicating ideas effectively, both verbally and in writing.
8. Excellent written English and Arabic and strong attention to detail is essential
9. High computer literacy, with ability to learn new systems quickly