Job Opportunity in UAE as a Senior Social Media Executive at Al Futtaim

Al Futtaim offers a job opportunity in UAE as a senior social media executive. You will assist marketing function on the development and implementation of marketing campaigns that meet business objectives and manage end to end process of all campaigns, assisting with coordination across the team, marketing planning and strategies. You will work closely with agencies to deliver the plans across MENA.

You will be responsible for:

• Assist on the developing of Marketing, Social and P.R. Campaigns that are in line with business priorities and market trends.
• Ensure the most cost efficient and effective use of marketing spend.
• Monitor the development and implementation of advertising, social, digital and promotional activities, across the region on a weekly basis and driving the team to also do the same and suggest strategies or changes required in order to help meet business objectives.
• Review entire customer journey (including in stores) regularly in order to maximize selling opportunities and enhance the perception and experience of the brand – influencing the advising the VM team as and when needed on where improvements or help is required.
• Support MM to prepare and present strategic presentations, drive marketing initiatives across the region via campaigns, promotional activities, events, content creation and campaign management.
• Support on the preparation of marketing analysis, plans, strategies and budget estimates.
• Manage external and internal communication of corporate affairs.
• Provide support on Plan A, CRM and group led initiatives.
• Represent the brand and marketing team during group leadership meetings, external meetings with media and drive the business’ agenda with partners in an efficient and innovative way.
• Manage competitive studies and organize market research when required – implementing new marketing strategies based on sound factual evidence and encouraging wider cooperation from stakeholders where relevant.
• Influence the UK team to drive support and buy in for localize initiatives that support MENA objectives.
• Oversee CRM initiatives, reviewing results of campaigns and influencing the team in order to drive more targeted communication that is successful in driving sales. Reviewing performance closely at group level and with the operations team.
• Effective time, cost and manpower management by assessing risk and benefit and identify improvement areas to maximize effectiveness.
• Manage stack holders.
• Lead by example by mentoring and coaching team to upskill individuals in order to meet deadlines, reports, review creative and deliver marketing plans and strategies effectively and on time.
• Lead and maximize subordinates productivity and performance.
• Monitor work standards and provide performance coaching to team members.

You must have:

• Bachelor’s degree in marketing or equivalent.
• Over 5 years of relevant experience in Marketing & P.R., with at least 2 years in with the brand locally.
• Active interest in CRM initiatives and monitoring performance.
• Sound knowledge in the production of creative materials.
• Sound knowledge in media planning and buying.
• Sound knowledge in public relations and corporate affairs.
• Sound knowledge in market research.
• Good knowledge in budgeting and accounting.
• Good knowledge in social media and digital marketing

About Al-Futtaim:

Al-Futtaim’s family business traces its origins back to the 1930s on the banks of the Dubai Creek, a trailblazer for innovative trading concepts designed to enrich lifestyles. Today, Al-Futtaim is present in 29 countries, represents over 200 companies spanning the automotive, finance, retail, and real estate industries, and it is now 42,000 people strong. Currently spanning the automotive, finance, retail, and real estate industries, Al-Futtaim’s diverse and far-reaching portfolio of brands and companies are ever-present in people’s lives, from the shores of Singapore to the sands of the UAE.

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