Unilever Job In Turkey: Media Specialist / eCommerce & Performance Marketing

Unilever is offering a job opportunity in Turkey-Istanbul as a Media Specialist / eCommerce & Performance Marketing. As it’s looking for a committed, enthusiastic, and experienced professional who has proven digital media planning and deployment expertise.

1. Working with the analytics, digital lead & media agencies to continuously optimize for campaign objectives and performance metrics in real time plans, ensuring qualitative traffic to Unilever properties and partners stores, aimed at converting to either data capture or sales and maximizing the ROAS,
2. Manage and deliver superior conversion led search optimization inside and outside the retailer to drive ecommerce sales, 
3. Understand and leverage retailer platform functionalities to deliver ROAS on Unilever media investment on the retailer platform.
4. Partnering with eCommerce Customer Development & Shopper Marketing Team to design sales led planning while activating eCommerce channel media, 
5. Defining A/B testing opportunities (audience segments, channel and content) and building into media & content briefs,
6. Control of budgets for eCommerce performance activities.

Required Traits:

1. Knowledge of media, digital, programmatic, performance marketing or similar. Probably gained in a leading multinational media agency, advertiser, or global digital platform. 
2. Hands-on experience of eCommerce and Social Commerce, from a media perspective,
3. An excellent English language communicator with senior stakeholders, peers and reports (conversational and presentational),
4. Minimum 2 years of experience in media or relevant fields,
5. Excellent listening skills and the ability to understand and articulate customer needs in business and more technical vocabulary, e.g. to convert a Marketer’s request into a stimulating performance media brief,
6. Experience working as or with marketing stakeholders/agencies and an understanding of their likely challenges and information requirement, 
7. Open communication & action oriented.

Secondary Traits:

1. Facilitation and capability building skills.
2. Able to contribute to a significant change programme. 
3. Experience managing relationships in a large, multinational, matrix organisation,
4. Cross-cultural working capability,
5. Agile and Scrum experience is a plus. 

About Unilever:

Unilever plc is a British multinational consumer goods company headquartered in London, England. Unilever products include food, confections, energy drinks, baby food, soft drinks, cheese, ice cream, tea, cleaning agents, coffee, pet food, bottled water, toothpaste, chewing gum, frozen pizza, pregnancy tests, juice, margarine (Upfield), beauty products, personal care, breakfast cereals, pharmaceutical and consumer healthcare products. Unilever is the largest producer of soap in the world. Unilever's products are available in around 190 countries.

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