iF Foundation Design Contest with Up to 20,000 EUR Prize Money

iF Design Foundation invites design students from around the world to participate in its 2019 Design Award and submit their ideas on one of the following topics: 

[1] Wonderland Design Prize 2019: 

What iF yesterday’s baby products were adapted to fit the lives of tomorrow’s parents?

When it comes to childcare, parents in the 21st century pursue different routines and values than earlier generations. That’s why they need new and different child care solutions: More sustainable, more flexible and – unlike most products of the past – fully compatible to today’s ways of parenting. 

Your task: Develop innovative childcare product designs that merge the well-tried-and-tested with the new.

[2] Haier Design Prize 2019: 

Housekeeping in the New World: new designs for helpful household appliances.

In today’s world, society has become ever more fast-paced, with less time to slow down and relax. And in the hustle and bustle of life, people have become spiritually drained and less motivated to deal with household chores. Thus, there is more attention on finding convenient household appliances to decrease time spent on chores and increase time for family, hobbies, and other interests. 

Your task: Design a helpful household appliance that makes life at home more convenient. Optimize or innovate on a traditional approach. Give the user a totally new living experience.

[3] What iF sharing was the new buying?

Sharing and swapping stuff that’s only rarely used has become an increasingly popular trend. The sharing economy may be young, but it already offers plenty of opportunities to lend, rent and share stuff. You think you know the next business (or branch) that would profit from a sharing model? You’re convinced your ideas will attract even more people to existing business models in the sharing economy? 

Your task: Outline a business model, design solution or communication strategy for a sharing service, no matter whether start-up or already firmly established in the market

[4] What iF Virtual Reality could help you prepare for dangerous situations?

It’s no surprise: the more someone goes through a situation, the more prepared and rational the reactions will be. That’s the reason why e.g. pilots exercise in a flight simulator before finally taking it to the air – routine reactions to emergency situations are best acquired in a danger-free environment. Can you come up with VR applications for different learning scenarios?

Your task: Design a VR simulation for a potentially dangerous or stressful situation that allows people to train their emergency reactions in virtual reality.

Benefits for Winners

• Total prize money EUR 20,000 (5,000 EUR per topic).
• Label and Certificate.
• The award-winning entry will be shown in the iF WORLD DESIGN GUIDE (Design Excellence) unlimited in time.
• All winning entries will be published in the iF design app.
• Winners' entries will be presented with posters and in digital form in the iF design exhibition Hamburg.
• The iF Press and PR work will help winners to gain recognition for their success.

Eligibility Criteria

1. iF Foundation welcomes all students and recent graduates of all design-related courses and programs to register their concepts.
2. Graduates are eligible to participate if they graduated no more than two years ago.
3. Concepts should not be older than two years.

Evaluation Criteria

1. Innovation and Elaboration;
2. Functionality;
3. Aesthetics;
4. Positioning;
5. Responsibility.