Applicant criteria
- Both
Opportunity criteria
Opportunity description
Procter & Gamble is offering a job opportunity in Singapore as a regional brand director. You will be responsible for overall Brand Strategy, Brand Equity, Marketing Plans, and P&L management for the brand across Markets. You need to have strong leadership skills and experience managing P&L.
Qualifications:
- MBA or Degree qualified with a relevant major (Business Administration, Advertising, Marketing, Digital Marketing, Communication).
- Strong regional brand building track record with Brand Design Role (brand franchise or regional design) experience for at least 4 years.
- Has P&L experience in running a large (>$200-250 million) business.
- >4 years' experience leading Multifunctional teams and ability to influence.
- Proven strong strategic thinking and experience in Brand Strategy, Equity, and Architecture.
- Prior experience of working directly with R&D on product development.
- Prior >5years' experience in the FMCG industry.
- Prior experience working in the APAC region and specifically in the Philippines market.
- A strong E-Commerce experience is a plus.
- Excellent forward-thinking, strategic, and courageous leadership skills.
Role Responsibilities:
- Deliver Brand P&L including the top line, bottom line, share, and equity growth for the markets in scope.
- Drive Overall Brand Strategy, Brand Equity, and Architecture.
- Deliver Annual Marketing Plans.
- Drive Innovation Master plan and toolkit development.
- Lead Packaging development.
- Lead Communication development including TV, Digital, Radio, and In-Store.
About P&G:
P&G was founded over 180 years ago as a simple soap and candle company. Today, they’re the world’s largest consumer goods company and home to iconic trusted brands that make life a little bit easier in small but meaningful ways. They’ve spanned three centuries thanks to three simple ideas: leadership, innovation, and citizenship.
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