Job Opportunity as the Egypt Country Manager at Cambly in Cairo

Cambly is offering a job opportunity as the Egypt Country Manager to join the team in Cairo. 

1. Own, drive, and report on key marketing efficiency metrics such as P&L, CAC, and LTV.
2. Work closely with the regional team and come up with a user acquisition strategy based on your target audience, local customer behaviors, and Cambly best practices.
3. Allocate your country’s marketing budget into different digital marketing channels (social media, search, content, influencer, email marketing, etc) in a cost-efficient way.
4. Analyze your country’s key metrics and come up with strategies that are backed by data.
5. Continuously test new user acquisition activities to find new profitable growth opportunities.
6. Build and lead the local team and foster a culture based on Cambly's values.
7. Be responsible for the country's unit economics while optimizing local prices for the country’s purchasing power.
8. Come up with hypotheses and A/B test them to consolidate country-specific learnings.
9. Communicate country-specific needs to our product and operations teams.

1. Entrepreneurial experience or leadership experience in consumer internet businesses.
2. 8+ years of professional experience.
3. Solid experience in digital marketing. (social media, search, content, influencer, email marketing, etc).
4. Strong analytical skills and an ability to make solid business decisions and evaluate performance based on data.
5. Entrepreneurial, creative, hands-on mentality.
6. A passion for learning and teaching and excitement about creating opportunities for English learners.
7. Excellent spoken and written communication skills in English.
8. Native Arabic speaker.
9. A bachelor's degree in business, marketing, finance, engineering, or a related field.

More about Cambly:

Cambly is a digital networking platform that allows students from all over the world to connect with native English speaking tutors. The Cambly app gives English learners instant 1-on-1 access to friendly native speakers over video chat 24/7. Students get an affordable and convenient way to practice their English and gain confidence.

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