Jobs in Dubai: Senior Marketing Manager with Al Futtaim
Applicant criteria
- No specific age required
- 5+
- Both
Opportunity criteria
- Full time
Opportunity description
Al Futtaim is looking for a Senior Marketing Manager to join Lexus’s team and work in Dubai, United Arab Emirates.
Duties & responsibilities
- Define and implement on time, cost and quality, the annual marketing plan within the given budget to deliver volume and profit target.
- Work with the digital manager to implement the right digital and social media strategy in the world of 2021 matching digital audience’s needs of today and beyond on all Lexus platforms and paid digital media aiming to position Lexus as a Digital leader in Premium. “Breakthrough mindset”
- Animate, influence and own the client/agencies’ relationships (Creative, Media, Social Media, Website & Event) in leading all input and output executions to deliver on Lexus “Experience Amazing” tagline and luxury lifestyle positioning.
- Collaborate with sales (retail, corporate, government, SME & fleet), aftersales, product planning, Al-Futtaim Automotive Group’s digital, PR and finance teams to ensure proper communication and synergies over the expected targets (sales & profit).
- Own Marketing Budget Management with Zero overspend and in line with Al-Futtaim processes including Procurement involvement whenever required.
- Work closely with Lexus International, and Middle East Representative Office) to ensure Principal support and compliance with brand vision and marketing communications standards.
- Lead the quarterly marketing promotional activation linked with pricing and product department.
- Implement brand events to deliver luxury lifestyle and “Experience Amazing” positioning.
- Own Marketing Budget Management.
- Further strengthen the Lexus brand in the UAE. Transformation of the digital journey to ensure.
Eligibility criteria
- University graduate level with Major in Marketing.
- 5+ years of experience in marketing communications in the Middle East, with an understanding of the local culture and context.
- Experience in brand management is a must in the Lexus context.
- Luxury and automotive background is a plus.
- Previous experience with Japanese principals and understanding of Japanese business/working methods.
Job-Specific Skills:
- Excellent English written and verbal communication skills (Arabic preferred).
- High focus with an excellent attention to detail.
- Experienced in managing and challenging multiple agencies (creative, media, digital, PR, social media and event management agencies).
- Strong focus capability required to manage Lexus overall business unit budget. Ability to be pragmatic in finding solutions and cost saving mindset are critical.
- Creative mindset to always find new ways of doing things and execute never been done before marketing/brand executions.
- Digitally savvy and extremely curious to be on top of the latest digital trends and to engage stakeholders on future vision.
- Capability to implement brand and marketing activities with customers always in mind to consistently improve the Lexus experience.
- Excellent interpersonal Skills.
- Developing the marketing strategy for new and existing products and overall implementation of the Brand strategy.
Behavioural Competencies:
- Proactive with leadership attitude.
- Strong team player.
- Creative mindset.
- Positive attitude.
- Always ready to deal with challenges and come up with solutions.
- Open minded spirit to think differently.
- Know how to prioritize tasks.
About Al Futtaim:
Al-Futtaim’s family business traces its origins back to the 1930s on the banks of the Dubai Creek, a trailblazer for innovative trading concepts designed to enrich lifestyles. Today, Al-Futtaim is present in 29 countries, represents over 200 companies spanning the automotive, finance, retail, and real estate industries, and it is now 42,000 people strong. Currently spanning the automotive, finance, retail, and real estate industries, Al-Futtaim’s diverse and far-reaching portfolio of brands and companies are ever-present in people’s lives, from the shores of Singapore to the sands of the UAE.
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