Design Competition of Tableware & its Packaging and Cash Prize up to € 5,000 from Desall

Desall and DOpla invite designers around the world to participate in the reusable tableware design competition and its packaging dedicated to the large-scale retail trade.

Contest Guidelines:

• Product typology: you have to design a tableware collection for food and beverage consumption at the table and in other contexts. The collection must involve several products of choice, including for example:
  • Plates: round, square, flat, soup, dessert, etc.
  • Glasses: of water, wine, sparkling wine, liquor, etc.
  • Cutlery: forks, knives, spoons, small spoons, small forks, etc.
  • Different containers: bowls, trays, containers, etc.
• The minimum content to be presented consists of a set of plates: flat, soup, dessert, fruit, and at least one water glass.
• You also have to design the packaging for the tableware collection, and in particular at least one example of packaging for each of the proposed product types of the collection, so, packaging for a pack of 10 plates, packaging for a pack of 10 cutlery items, etc.
• The packaging can be primary and secondary:
  • The primary packaging (mandatory): this kind of packaging may include a pre-printed wrapping film or a wrapping film and a label.
  • The secondary packaging (optional): cardboard packaging with the function of a real shelf display for the large-scale retail trade, a ready-to-sell solution. The aim of this packaging is to show the product and its features in the best possible way, attracting the consumer’s attention and making it stand out from the other products on display.
• Shapes and Aesthetics: regarding the tableware, it’s fundamental to design an aesthetic but also functional style that suggests and enables their new feature, which is a collection of durable and reusable products. Moreover, all the products of the collection will have to be designed in view of family feeling, keeping a certain coherence with the DOpla brand and its values. As for the packaging, it should have a strong marketing efficacy with a strong accent on the values of the product and enhancement of the DOpla brand.
• Size: Your product should fit the following volumes:
  • Plate: 230 × 230 x h25 mm
  • Glass: 80 × 80 x h130 mm
  • Cutlery: 180 × 40 x h65 mm
  • Tray: 330 × 230 x h30 mm
  • Bowl: 180 × 180 x h43 mm
• Production Technologies and Materials: the whole tableware collection will be produced through thermo-forming processes. Polystyrene (PS) and Polypropylene (PP) are allowed. Two layers of material are allowed for coloring (for example, inside of glasses in white and outside colored) or for using recycled material in the part not in contact with food and beverages. The primary packaging will consist of a printed and hot glued PE/PP coating film and a paper label, if applicable. Secondary packaging will be produced in cardboard material.

Evaluation Criteria:

in the evaluation of your submissions the Sponsor will take into account the following criteria:

• Technical feasibility (includes economic sustainability) 5/5
• Aesthetics (includes brand compliance) 5/5
• Innovation degree (includes functionality/usability) 4/5
• Compliance (includes compatibility with reusability requirement) 3/5
• Design completeness (understandability of design, completeness of product/packaging and family feeling for the product range, the satisfaction of all requirements posed in the Brief) 3/5

Eligibility Criteria:

• Participation is free of charge and open to designers and creative talents of any nationality aged 18 years or older. 
• Participants can present one or more projects, but only the projects published on the www.desall.com web site, via the upload page related to “Tableware Collection Design” will be accepted.

Awards:

• The winning project will receive 5000 euros.
• For the duration of the options right, the Sponsor offers an extra chance to all participants setting a fee of Euro 2500 for the purchase of the license for the economical exploitation of the projects not-acknowledged as the winning proposals.

Contest Timeline:

• Upload phase: 22nd December 2020 – 23rd March 2021.
• Client vote: from 23rd March 2021.
• Winner announcement: approximately before the end of May 2021.

About Desall:

Desall is an open innovation and crowdsourcing platform that, through design contests, connects companies and private clients with a worldwide community of creative talents. It is an Italian leading company in providing digital services. Desall exploits the potential of open innovation through a digital platform and an international community. The skills, experiences, and diversified backgrounds of its users allow obtaining a greater number of solutions developed with an "outside the box" approach, able to ultimately provide a better-quality outcome.

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