Global Competition in France for Entrepreneurs in Luxury Products and Services with Valuable Prizes

The 9th edition of Mark Challenge 2022 is now open for competitors all over the world. Mark Challenge is a business plan competition powered by the International University of Monaco (IUM) that connects students, alumni, academic professionals, and business leaders from all over the world. The Mark Challenge wants to offer a stage to international projects at their early phase of conceptions or young start-ups. A chance to adapt your ideas to current demands, while remaining conscious and resilient to tackle any possible hurdles. The challenge is open to business initiatives related to luxury products and services.

Challenge Categories:-

The Mark Challenge runs two competitions:

• Category 1: Bachelor students, Master students.
• Category 2: MBA, Executive MBA, Alumni, professionals with or without university degree.

• The Jury of the grand Final presents two special awards: 
• A special award for the best innovative project in Yachting – project selected and awarded by the Monaco Yachting Cluster’s board.
• A special award for the best innovative project in Fashion & Accessories – a project selected by Fashion professionals.
• The winning team will be invited to Monaco to present its project and receive a special award.

• To participate in the 9th edition, teams from both categories must create a team as following: 
• Category 1 participants can create their team composed of minimum 2-4 people.
• Instead, members belonging to category 2 can also register a team from 1-4 people.
• If you belong to Category 2, you can also register as a mono-entrepreneur.
• People coming from the same/different schools, different educational and professional backgrounds, can compose the team.
• Each team can compete with different projects, in this eventuality every project has to be registered under a different team name.
• The business concept has to encompass the following characteristics:
• A premium or luxury product or service
• B2B or B2C Business Model
• “global” and not “local” potential market.
• If the company already exists, it should not have been created before 2020.

About the Challenge:-

The Mark Challenge is a business pitching competition organized by the International University of Monaco (IUM), open to business initiatives related to luxury products and services. The competition aspires to support and showcase the next generation of entrepreneurs, who start their business ventures from all over the world and foster innovative ideas and business concepts in the luxury fields. The challenge aims also to develop and promote essential skills of international students and Alumni: collaborative working, critical and creative thinking, project management and enhance the Principality of Monaco’s image as a place supportive of entrepreneurial initiatives with a social or environmental impact. 

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