Free Online Training Program in Design, Co-creation and Entrepreneurship

Goethe Institut is offering a Training Program on Design and Entrepreneurship for designers and design entrepreneurs based in Jordan, Iraq and Lebanon to offer them a high-quality on-the-job training. The objective is to enhance their entrepreneurship and collaborative skills with regard to the challenges they currently face, with the midand long-term aim of promoting their creative business activities in a sustainable way, thus contributing to their creative industries locally and regionally. Building a reliable and strong community of designers and design entrepreneurs within the MENA region is another objective of the Training Programs on Design and Entrepreneurship, as this creates synergies and supports resources-sharing.

Eligibility Criteria:

• Up to 30 designers and design entrepreneurs based in Iraq, Jordan and Lebanon will be selected to take part in this online training, according to the following criteria and based on their application documents.
• YOU CAN APPLY IF:

1. you have at least 2 years of experience in any field of design and/or design entrepreneurship;
2. you are facing difficulties in realizing your projects/professional activities due to the current difficult economic and political conditions prevailing in your country;
3. you are willing to think outside the box to find innovative and efficient solutions;
4. you are willing to cooperate across borders and work fields, including by sharing your experience and expertise;
5. you are committed to attend and actively participate in all the online training and follow-up sessions of this Training Program on Design and Entrepreneurship;
6. you are willing to connect to and engage in the current cultural and creative industries projects of the Goethe-Institut Iraq, Jordan and Lebanon. 

• Priority will be given to applicants who have not yet taken part in a training program from the Goethe-Institut in the field of cultural and creative industries.

Program Events:

• LAUNCH EVENT: Online get-together to know the other participants, the moderator and the trainers, one day before the first training session.
• 4 TRAINING SESSIONS: One training session per week, split in two 2 hour sessions, for a period of four weeks, with homework to complete before or in between the sessions. The training sessions will be conducted by design professionals and practitioners from the region and beyond.
• Solidarity, Collaboration and Co-creation in Times of Crisis: How can designers and design entrepreneurs create synergies through collaboration, co-creation and solidarity and benefit from them?
• Strategic Thinking in Times of Crisis for the Design Industry: What are alternative business management solutions to cope with crises?
• Marketing and Sales for Designers: Which best practices for marketing and sales can help designers thrive in times of crises?
• Sustainability and Design: How to innovate and think outside the box with limited resources at hand?
• 1 PANEL DISCUSSION (optional): One panel discussion of around 2 hours with design experts that will be open to further designers, design entrepreneurs and creatives.
• 3 FOLLOW-UP SESSIONS: One follow-up session of around 2 hours every two weeks.

Duration:

The first Training Program on Design and Entrepreneurship will take place on Ebtedy's e-learning platform between March 08, 2021 and May 23, 2021.

Benefits:

• Accompanied by experts and design professionals, the selected applicants will have the opportunity to further develop their business ideas or projects and adjust them to the current crises we are going through with the help of practical tools and best practices learnt throughout the curriculum prepared for this Training Program on Design and Entrepreneurship.
• Participants will be accompanied to build a strong and reliable network of fellow designers and design professionals as the training program will favor a cohort spirit and collaboration will be encouraged through homework and follow-up sessions.

About Goethe Institut:

Goethe Institut is a cultural institute working worldwide and is a subsidiary of the German government, which supports international cultural cooperation. It provides a comprehensive picture of Germany through information on its cultural, social and political life. The Institute's cultural and educational programs support intercultural dialogue and offer the possibility of cultural participation. It also promotes the building of civic structures and supports global mobility.

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