Workshop Opportunity with Souq Fann in Jordan Titled "Introduction to Product Marketing"
Applicant criteria
- More than 18 year
- Both
Opportunity criteria
Opportunity description
Souq Fann and Konrad Adenauer Stiftung (KAS) are delighted to conduct the "Introduction to Product Marketing" workshop on Saturday 14 September 2019 from 10 am to 4 pm at Souq Fann office in Amman. This workshop aims to support home-based businesses producers (handmade and locally produced products) by providing them with new knowledge of product marketing.
Goals of Training:
- Enhancing understanding of online marketing and customers' expectations.
- Abilities to write promotional content in Arabic for products.
- Learning the basics of product photography.
Eligibility Criteria:
- Residing in Jordan and being from an Arab country.
- Running a home-based business of handmade/locally produced products.
- Applicants must be over the age of 18.
Workshop Brief:
- Introduction to KAS and Souq Fann
- Marketing content-writing (methods and tips, the concept of SEO, writing exercise)
- Basics of Photography (types and uses, tips and tricks, photography exercises)
About Souq Fann:
Souq Fann is an easy-to-use online platform where people can find Jordan’s best handmade and locally-produced goods, gifts, and treasures. Sou1 Fann provides a platform for small-scale artists and artisans to share and sell their work online. From the comfort of their computer or mobile device, the customers can browse through hundreds of high-quality products made with pride. Souq Fann is more than just an Art Market - it is a door to new possibilities for their business. At the same time, Souq Fann gives customers around the world a window into the rich history and culture of communities across Jordan.
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