Free Online Course by FutureLearn: Create a Professional Online Presence

Future Learn Platform is offering a free online course on ways to create a professional online presence.

Course background:

How we present ourselves online is becoming increasingly important, both personally and professionally.

During this course, you’ll explore the various elements that make up your professional online presence and learn how to exist online without affecting your employability.

You’ll consider your privacy and security settings, and discover how what you post might impact different audiences.

You’ll also explore the suitability of different online platforms for your social media presence and discover the impact that conduct and tone can have on your professional reputation online.

This course is for:

• This course is designed for people who have digital skills but would like to build confidence in using digital technology in the workplace.
• This may include those studying for A-levels, those who have a degree or those who want to improve their career prospects.
• The course will also be useful for anyone in employment who wants to boost their digital skills or anyone returning to the workplace who’d like to gain confidence in how working practices have evolved.
• You might also be interested in the other courses in the Digital Skills for the Workplace collection from the University of Leeds and the Institute of Coding.

Course duration:

2 hours per week for 2 weeks.

Course topics:

1. Explore the concept of online presence for professional purposes.
2. Evaluate your online presence for employability.
3. Evaluate the most suitable platform for your needs.
4. Identify different classes of communication strategies using different platforms and formats.
5. Develop and plan for developing and maintaining your own effective online professional presence.

Course objectives:

By the end of this course learners will be able to:

1. Explain the direct and indirect activities that contribute to online presence.
2. Evaluate your online presence.
3. Improve your personal professional presence.
4. Compare different platforms to analyse their suitability for your needs.
5. Classify communications strategies.
6. Develop a plan for an effective online presence.

Course costs:

University of Leeds is offering everyone who joins this course a free digital upgrade, so that you can experience the full benefits of studying online for free. This means that you get:

• Unlimited access to this course.
• Includes any articles, videos, peer reviews and quizzes.
• Tests to validate your learning.
• A PDF Certificate of Achievement to prove your success when you’re eligible.

About University of Leeds:

As one of the UK’s largest research-based universities, the University of Leeds is a member of the prestigious Russell Group and a centre of excellence for teaching.

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