Free Online Course from Alison: How to Make a YouTube Channel for Beginners

Alison is offering a free online course entitled “How to Make a YouTube Channel for Beginners”. This course will teach you how to build a branded YouTube channel for marketing your business and will take you through the initial setup process where you will sign up for a YouTube account and create a channel after exploring terms, guidelines, and policies to ensure that you operate within approved regulations. YouTube studio is the backend of the platform and the next chapter explores how it works, how to set up your channel keywords, location, video watermark, and manage your YouTube account through the advanced settings section. This will give you an understanding of how to utilize certain features to link Google Adwords for promotions and add Google Analytics to enable you to track and analyze your channel traffic.

Duration:

The course lasts 3 – 4 hours.

Course Syllabus:

• Create a YouTube Channel
• Equipment and Software for Video Creation
• Video Creation Strategies
• Uploading and Marketing Content
• Video Uploads and Settings
• Grow Your Channel
• Video Marketing Strategies

Learning Outcome:

By the end of the course, you will be able to:

• Explain how to sign up for YouTube and set up a channel.
• Discuss the equipment types and software used for video creation.
• Analyze video types, goals, and formats.
• Describe how to upload your videos using YouTube studio.
• Outline how to design and upload your YouTube channel art including banners and profile images.
• Recall how to optimize your videos, playlists, and channel.
• Recognize how to grow, market, and monetize your channel.

Course Costs:

All Alison courses are free to enroll, study, and complete. To successfully complete this Certificate course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Certificate course, you have the option to acquire an official certificate, which is a great way to share your achievements with the world.

Your Alison Certificate is:

• Ideal for sharing with potential – include it in your CV, professional social media profiles, and job applications.
• An indication of your commitment to continuously learn, upskill and achieve high results.
• An incentive for you to continue empowering yourself through lifelong learning.

Alison offers 3 types of Certificates for completed Certificate courses:

• Digital Certificate: a downloadable Certificate in PDF format, immediately available to you when you complete your purchase.
• Certificate: a physical version of your officially branded and security – marked Certificate, posted to you with free shipping.
• Framed Certificate: a physical version of your officially branded and security – marked Certificate in a stylish frame, posted to you with free shipping.

About Alison:

An eight million-strong, global online learning community, filled with free, high-quality online education resources to help you develop essential, certified workplace skills.

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